Child23 Logo
Child23 is a candle company that reached out to me for a logo design. The client asked for three logo variations, all in black and white. They noted that the logos should be "sleek" and "upscale." In their brand description, I took note of the emphasis on "the light from the flame."
After initial sketches, I started by picking out a few font options, as well as experimenting with how we could incorporate the flame logo. The client picked the orientation they liked best, and then I worked on designs for a second logo. After getting notes back, I went back and gave the flame more dimension, and changed the initial logo's flame placement to match the second logo.



Then I went on to design the third logo, with some input from the client. We finalized designs and landed on the three logos, as well as the standalone flame logo. I went into photoshop to draw up some mockups of candle labels and packaging.


